Shelf Sense
Category Scorecards: What to Track and How Often
Category scorecards track health, profitability, and velocity of every store section as an early-warning system for underperformance.
Shelf Sense
Shelf Sense
Category Roles Decoded: Why Destination, Routine, Seasonal, and Convenience Categories Drive Different Customer Behaviors
Product categories serve four distinct roles: destination categories drive store traffic, routine categories build visit frequency, seasonal categories create profit surges, and convenience categories capture impulse purchases.
Shelf Sense
The Difference Between Product Assortment and Product Mix
Product assortment refers to the total variety of products your store offers, while product mix focuses on strategic composition and proportional balance. Understanding these concepts helps independent C-stores optimize their 3,000-5,000 SKUs for maximum profit and customer satisfaction.