Mike Hernandez
27+ years in convenience store leadership. Founder of C-Store Thrive, sharing daily tips, strategies, and training to help store owners and managers grow sales and teams.



The line grows at your store's ATM. Customers check watches, shuffle feet, and finally walk away as the dreaded "Temporarily Out of Service" message flashes. Every empty ATM represents lost fees and frustrated customers.
by Mike HernandezThe landlord wants a money order, not cash. The utility company requests a secure payment method. You head to your local convenience store, stand at the counter, and realize—you've never purchased a money order before. What now?
by Mike HernandezThe line stretches four cars deep. Rain-splattered vehicles wait as a customer at your register stares blankly at the car wash options. Mastering car wash payment systems transforms you from transaction processor to revenue generator.
by Mike Hernandez
The numbers on your station's sign stand tall against the sky—bold digits that draw customers in or send them driving past. Every cent matters in the competitive fuel market. Learn how to master gas price changes.
by Mike HernandezDiscover innovative marketing strategies to boost your convenience store sales. Learn how to implement effective promotions, discounts, and signage that attract customers and drive revenue.
by Mike HernandezDiscover practical strategies for prioritizing tasks amid shifting priorities. Learn how to implement the Eisenhower Matrix and other effective techniques for managing your workload.
by Mike Hernandez
Learn essential communication strategies that drive convenience store success. Discover techniques for improving customer interactions, enhancing team collaboration, and boosting business performance.
by Mike HernandezDiscover how root cause analysis can transform your convenience store operations. Learn systematic approaches for identifying underlying issues and implementing targeted solutions.
by Mike Hernandez